L. Biaka.
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Product Designer & Design Engineer · Kansas City, MO

Graphic designer turned UX, product, and design engineer.

I'm Biaka — 15+ years of design that grew from brand and print into UX research, product design, and front-end. I've brought 9+ web and mobile products to market across healthcare, SaaS, and nonprofit, and I design interfaces that are visually engaging, user-centered, and easy to build.

L. Biaka Zaidarhzauva
2009 →
Graphic & Brand
2018 →
UX / UI Design
2021 →
Product Design
Now
Design Engineering
15+
Years in design
9+
Products shipped to market
2.5×
Peak adoption lift delivered
KC 2024
Design Week speaker
Snapshot

What I bring to a team

A full-stack design range: I can run the research, design the system, and hand engineering front-end that matches the mockups. Backed by a Full-Stack Development certification (University of Kansas), so I speak developers' language.

Product & UX

User researchPersonas & scenariosInformation architectureWireframingStoryboardingRapid prototypingCX mappingData visualization

UI & Systems

Design systemsFigmaAdobe XDUXPinMaterial Design / MUIADA / accessibilityBranding & identityAdobe Creative Suite

Design Engineering

HTML / CSSGitHubDev-handover docsQASquarespaceJira / ConfluenceFigJam
Experience

Where I've worked.

Cascade Health Services

Kansas City, MO

Lead UX/UI Designer & Product Designer

Apr 2021 – Aug 2024

  • Led UX research, persona building, wireframing, and storyboarding across four key products.
  • Designed payroll systems, a mobile app, an internal scheduling process, and a client portal.
  • Guided the team's adoption of Figma and ADA compliance; co-wrote dev documentation and aided QA.
  • Led the rebranding of the corporate identity.
2× Billing efficiency2.5× Mobile adoption2× Portal adoption2× Scheduling fill rate

Midwestern Interactive

Joplin, MO

UX/UI Designer

Jan 2020 – Apr 2021

  • Delivered UI/UX for client products including Redux, Spire, Agazon, and Takeover.
  • Ran ideation, prototyping, wireframing, storyboarding, personas, surveys, and MVP scoping with clients.
  • Coordinated closely with product managers and developers through design and build.
2× Concept → MVP5× Feedback → iteration

Faithlink.me

Kansas City, MO

UX/UI Designer

Feb 2018 – Jan 2020

  • Led product design for the Faithlink.me suite of digital products.
  • Owned wireframing, storyboarding, persona development, and prototyping across multiple products.
  • Redesigned the corporate identity and branding.
2× Product → MVP2× Dev handover2× Redesign speed

Rapha House International

Joplin, MO

Art Director

Mar 2013 – Aug 2017

  • Led branding and corporate identity for Rapha House and its sister organizations.
  • Drove digital and print marketing, plus UX design for websites and an e-commerce store.
  • Supervised a team of third-party contractors and established a media internship program.

Biaka Works LLC

Kansas City, MO

Owner · UX/UI & Multidisciplinary Designer

2009 – Present

  • Provide branding and design solutions for corporate and nonprofit clients.
  • Develop and execute media strategies that grow clients' cultural and market presence.
  • Mentor UX/UI designers, front-end devs, and marketers — an ongoing focus for the last decade.
Selected work

Work at Midwestern Interactive

Click any project to view a video walkthrough, an interactive prototype, or step through versions of the work.

Let's talk

Looking for a designer who can research, design, and ship? Let's connect.